Terms of Service

1. What the Service is

Melio Studio is a content studio for social media. It lets you create, generate, edit, schedule and publish content — including text, images and video — to social media accounts you connect, such as Instagram and Facebook accounts via Meta's APIs. Some features use artificial intelligence to help generate content (see Section 6).

2. Your account

• You must create an account with a valid email address and password to use the Service.
• You are responsible for keeping your login credentials confidential and for all activity that happens under your account.
• Tell us promptly at contact@meliolabs.io if you suspect any unauthorised use of your account.
• You must be at least 18 years old (or the age of majority where you live) to use the Service.
• You must provide accurate information and keep it up to date.

3. Subscriptions, fees and billing

3.1 Plans. The Service is offered on paid subscription plans, currently:

3.2 VAT. Prices exclude VAT. Applicable VAT is calculated and added at checkout.

3.3 Billing. Subscriptions are billed monthly in advance through our payment provider, Stripe. By subscribing you authorise us (via Stripe) to charge your payment method each billing period until you cancel. We do not store your full card details; Stripe processes payments under its own terms.

3.4 Price changes. We may change our prices. If we do, we will give you at least 30 days' notice by email or in the app, and the new price will apply from your next billing period after that notice. If you don't agree with a price change, you can cancel before it takes effect.

3.5 Cancellation. You can cancel your subscription at any time in Settings. Cancellation takes effect at the end of your current billing period; you keep access until then. Except where required by law, fees already paid are non-refundable and we do not give pro-rata refunds for partial months.

3.6 Non-payment. If a payment fails, we may retry it and notify you. If payment remains outstanding, we may downgrade, suspend or terminate your access after reasonable notice.

4. Your content

4.1 Ownership. You retain all rights in the content you upload to the Service and, as between you and us, in the content the Service generates for you (together, "Customer Content"). We do not claim ownership of Customer Content.

4.2 Licence to us. You grant us a limited, non-exclusive, worldwide licence to host, store, process, reproduce, display and transmit Customer Content solely as needed to provide the Service to you — for example, storing your media, generating content at your request, and publishing to social platforms you have connected. This licence ends when the relevant content is deleted from the Service (subject to short backup retention windows described in our Privacy Policy).

4.3 Your responsibilities. You are responsible for Customer Content, including making sure that:

• you have the rights and permissions needed to upload, generate and publish it;
• it does not infringe anyone's intellectual property, privacy or other rights;
• it complies with applicable law and with the rules of any platform you publish it to (including Meta's terms and community standards).

4.4 Storage. Customer Content is stored using third-party infrastructure providers, currently Cloudflare R2 and Supabase (EU region). See our Privacy Policy for details.

5. Connected social media accounts

• The Service connects to Meta's Instagram and Facebook APIs only with your explicit consent, granted through Meta's own OAuth authorisation flow.
• With your consent, we store the access tokens Meta issues so that the Service can publish and schedule content on your behalf.
• You can disconnect a connected account at any time in Settings. Disconnecting revokes our ability to act on that account, and we delete the associated access tokens.
• Your use of Instagram and Facebook remains subject to Meta's own terms and policies. We are not responsible for the availability, behaviour or decisions of Meta's platforms (for example, API changes, rate limits, content removal or account restrictions imposed by Meta).

6. AI-generated content

• Some features generate content using artificial intelligence. Content you submit for generation is processed via Anthropic's Claude API. Under Anthropic's commercial terms, Anthropic acts as a processor and does not use your submitted content to train its models.
• AI-generated output may be inaccurate, incomplete or similar to output generated for others. You are responsible for reviewing AI-generated content before publishing it, and for how you use it.
• You must not use AI features to create content that violates Section 7 (Acceptable use).

7. Acceptable use

You must not use the Service to:

• create, upload or publish content that is unlawful, deceptive, defamatory, harassing, hateful, or that infringes anyone's rights;
• mislead others about the origin or nature of content (for example, impersonation or fraudulent promotions);
• send spam or engage in bulk, repetitive or manipulative posting;
• violate the terms, policies or community standards of Meta or any other platform the Service connects to;
• probe, disrupt, overload or attempt to gain unauthorised access to the Service or its infrastructure;
• resell, sublicense or provide the Service to third parties except as the Service is designed to allow (for example, inviting team members).

We may remove content or suspend accounts that we reasonably believe breach this section.

8. Availability and changes to the Service

We aim to keep the Service available and reliable, but we do not guarantee uninterrupted or error-free operation. We may modify, add or remove features from time to time. If we make a change that materially reduces the core functionality of your plan, we will use reasonable efforts to notify you in advance.

9. Suspension and termination

• By you: you may stop using the Service and cancel at any time (Section 3.5), and you may delete your account in Settings.
• By us: we may suspend or terminate your access if you materially breach these Terms (including the acceptable use rules or non-payment) and, where the breach is remediable, you fail to fix it within a reasonable period after we notify you. We may terminate immediately for serious breaches, unlawful activity, or where required by law or by a platform partner.
• On termination, your right to use the Service ends. We will handle your data as described in our Privacy Policy, including the data deletion process there.

10. Intellectual property (ours)

We and our licensors own the Service, including its software, design, and branding. We grant you a limited, non-exclusive, non-transferable right to use the Service in accordance with these Terms for as long as your subscription is active. You must not copy, modify, reverse engineer or create derivative works of the Service except as permitted by law.

11. Disclaimers

To the extent permitted by law, the Service is provided "as is" and "as available". We do not warrant that the Service will meet your requirements, be uninterrupted or error-free, or that AI-generated content will be accurate or fit for a particular purpose. Nothing in this section limits any rights you have under applicable law that cannot be excluded.

12. Liability

12.1 What we don't exclude. Nothing in these Terms excludes or limits our liability for death or personal injury caused by our negligence, for fraud or fraudulent misrepresentation, or for any other liability that cannot be excluded or limited under the law of England and Wales.

12.2 Cap. Subject to 12.1, our total aggregate liability to you arising out of or in connection with the Service, whether in contract, tort (including negligence) or otherwise, is limited to the total fees you paid to us for the Service in the 12 months immediately before the event giving rise to the claim.

12.3 Excluded losses. Subject to 12.1, we are not liable for any indirect or consequential loss, loss of profits, loss of revenue, loss of business, loss of anticipated savings, loss of goodwill, or loss or corruption of data (beyond our obligation to take reasonable care of data as described in our Privacy Policy).

12.4 Third-party platforms. Subject to 12.1, we are not liable for the acts, omissions or availability of third-party platforms and providers, including Meta, Stripe, Anthropic, Cloudflare and Supabase, except to the extent the law requires otherwise.

13. Indemnity (business users)

If you use the Service in the course of a business, you agree to indemnify us against third-party claims arising from your Customer Content or your breach of Section 7 (Acceptable use), except to the extent caused by our breach of these Terms.

14. Changes to these Terms

We may update these Terms from time to time. If we make material changes, we will notify you by email or in the app at least 30 days before they take effect. Your continued use of the Service after that date means you accept the updated Terms. If you don't accept them, you may cancel before they take effect.

15. General

• Entire agreement. These Terms, together with our Privacy Policy, form the entire agreement between you and us about the Service.
• Assignment. You may not transfer these Terms without our consent. We may transfer them as part of a business reorganisation or sale, provided your rights are not reduced.
• Severability. If any part of these Terms is found unenforceable, the rest remains in effect.
• No waiver. A failure to enforce a right is not a waiver of it.
• Third parties. These Terms do not create rights for anyone other than you and us under the Contracts (Rights of Third Parties) Act 1999.

16. Governing law and jurisdiction

These Terms are governed by the laws of England and Wales, and the courts of England and Wales have exclusive jurisdiction over any dispute arising from them — except that if you are a consumer, you may also rely on mandatory consumer protections and bring proceedings in your local courts where the law gives you that right.

17. Contact

Melio Labs Ltd (company number 16136624)
1 High Gates, Sale, England, M33 2LN
Email: contact@meliolabs.io